The QR Code Generator (/marketing/qr-code/new) lets you create custom QR codes for your real estate marketing materials.
Use cases
| Material | What the QR links to |
|---|
| Listing flyer | Property detail page on your portal |
| Open house sign | Registration form or property info |
| Business card | Your booking link or contact card |
| Postcard mailer | Market report or listing page |
| Yard sign rider | Property details or virtual tour |
Creating a QR code
- Go to Marketing → QR Code → New
- Enter the destination URL
- Customize the design:
- Color — Match your brand
- Logo — Add your headshot or brokerage logo in the center
- Style — Square, rounded, or dot patterns
- Click Generate
- Download as PNG, SVG, or PDF
Tracking
Each QR code is automatically tracked. View scan analytics from the Marketing dashboard:
- Total scans — How many times it was scanned
- Unique scans — Distinct devices
- Scan locations — City-level geographic data
- Scan timeline — When people are scanning
Place QR codes at eye level on yard signs and flyers. Include a short call-to-action like “Scan for full listing details” — people are more likely to scan when they know what they’ll get.
